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Expat Exchange - Culture Shock in Bulgaria
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Culture Shock in Bulgaria

By Joshua Wood, LPC

Cigna Global Health
Cigna Global Health

Summary: If you're planning a move to Bulgaria, or have recently settled there, it's natural to encounter some culture shock as you adjust to your new surroundings. Our insightful article is designed to help you navigate this transition smoothly. It offers practical tips and draws on the experiences of fellow expats who have successfully embraced the cultural nuances of Bulgaria.

Living in Bulgaria - Culture Shock in Bulgaria

Welcome to Bulgaria, a land of rich history, stunning landscapes, and a unique cultural tapestry that weaves together Slavic, Ottoman, and ancient Greek influences. As you prepare to embark on your new life in this beautiful country, it's natural to anticipate some degree of culture shock. Understanding the nuances of Bulgarian culture and society can help ease your transition and enrich your experience. Let's explore what you might encounter as you adjust to your new surroundings.

1. Culture Shock Stages in Bulgaria

Adapting to life in Bulgaria often involves navigating through the classic stages of culture shock. Initially, you may experience the 'honeymoon' phase, where everything feels new and exciting. As time progresses, the 'negotiation' phase may set in, where differences in language, customs, and daily life can lead to frustration. It's common to then enter the 'adjustment' phase, where you start to become more familiar with the local ways and begin to feel more at home. Finally, the 'mastery' phase is where you find your rhythm in the Bulgarian lifestyle, embracing both its challenges and charms.

2. Language Barrier Challenges

While Bulgarian is the official language, you'll find varying levels of English proficiency, especially among younger generations and in larger cities like Sofia and Plovdiv. In rural areas, however, communication may prove more challenging. Immersing yourself in the language through classes or language exchange meetups can be incredibly beneficial. Bulgarians appreciate any effort to speak their language, and it will undoubtedly enhance your daily interactions and deepen your understanding of the culture.

3. Top Cultural Faux Pas

  1. Nodding for No, Shaking Head for Yes: One of the most confusing aspects for newcomers is that Bulgarians often nod their heads to signify 'no' and shake them to indicate 'yes.' Pay close attention to context and verbal cues to avoid misunderstandings.
  2. Not Removing Shoes: It's customary to remove your shoes when entering someone's home. Failing to do so can be seen as disrespectful, so always look for cues or ask your host what they prefer.
  3. Overlooking Name Days: Name days are celebrated with as much, if not more, enthusiasm than birthdays in Bulgaria. Forgetting to congratulate someone on their name day can be seen as impolite.
  4. Underestimating Toasting Etiquette: When toasting, make sure to look each person in the eye, and never cross toasts with someone. It's also polite to wait for the host to initiate the first toast.
  5. Ignoring Local Customs and Holidays: Bulgarians are proud of their traditions. Not acknowledging or showing interest in local customs, festivals, and holidays can be perceived as a lack of respect for the culture.

4. Expat Advice on Culture Shock

Long-term expats often stress the importance of patience and an open mind when dealing with culture shock. One American expat shared how joining a local hiking group helped them connect with nature-loving Bulgarians and learn about the country's geography and history. Another expat from the UK recommended attending cultural events and festivals as a way to immerse oneself in the local community and traditions. Many also suggest finding a 'cultural mentor' - a local friend who can explain the subtleties of Bulgarian etiquette and help navigate social situations. Above all, expats encourage newcomers to embrace the differences, as these are what make the experience of living in Bulgaria truly enriching.

As you settle into your new life in Bulgaria, remember that culture shock is a natural part of the journey. Each phase brings its own set of challenges and rewards. By learning the language, understanding the cultural do's and don'ts, and seeking advice from those who have walked this path before, you'll be well on your way to a fulfilling experience in your new home. Embrace the adventure, and let Bulgaria's charm captivate you.

About the Author

Joshua Wood Joshua Wood, LPC joined Expat Exchange in 2000 and serves as one of its Co-Presidents. He is also one of the Founders of Digital Nomad Exchange. Prior to Expat Exchange, Joshua worked for NBC Cable (MSNBC and CNBC Primetime). Joshua has a BA from Syracuse and a Master's in Clinical and Counseling Psychology from Fairleigh Dickinson University. Mr. Wood is also a licensed counselor and psychotherapist.

Some of Joshua's articles include Pros and Cons of Living in Portugal, 10 Best Places to Live in Ireland and Pros and Cons of Living in Uruguay. Connect with Joshua on LinkedIn.


Cigna Global Health
Cigna Global Health

Cigna Global Health
Cigna Global Health

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William Russell

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